Google shopping, Interesting ?

[Josephine]

what are the advantages and the negative points?

I am hesiting to include my products on the platform.

[Mona]

- Promotion of an entire catalog products via a feed => the user will see the name of your product, the price, a photo and a short description.
- CPC is cheaper than a search campaign
- Ability to use your Shopping Flows in a Display campaign

And for the weak points, I would say that it can be a little complicated to generate a flow without any technical competence.

[Patrick]

I think it could be interesint t make a little search on internet to know the ROI of a such action.

Use google shopping or other tools works on paid clic. You can have lot of click but if your customers do not buy, you pay for nothing or almost.

In contrepart, if you want to be a best presence, the investment is necessary.

 

[Ingrid]

look this article :

https://www.wordstream.com/blog/ws/2018/10/18/google-shopping-reviews

it can help you, I suppose

[Maxime]

An apps is available and you can use with some comparator : look export price comparator on the marketplace.

You will win lot of time.

[Engy]

Look, seems interesting and this apps, it's possible to win lot of time. When I ma ready, I will look close.